Hype
In
the article, “Hype,” the author Kalle Lasn writes how our society is polluted
by advertisements. The author reports that our brain receive approximately three
thousand marketing messages per day. We see advertisement everywhere, such as
gas stations, supermarkets, class room
and drive ways. The author seems miss “Beethoven’s Ninth Symphony” in
his head in the silent moments of his life; however, I like advertisements
because of several reasons.
My
major is business. I would like to import cosmetics products from other
countries to my country, Japan in the future. Learning products to people is
the “key” for selling the products. Nobody buy unknown products especially cosmetic
products because some of them are expensive, and people will not take a risk.
Therefore, advertisements are significant companies’ strategies for selling
their products. I like advertisements, and I like think about how advertise my
future products to people.
The
other reason why I like advertisements is we can learn information from them. I
have wanted to see the show which is performed by Chinese dancers ( I forget
the name of the show) since I missed to see the show in the summer of 2010.
Today, I often see the show’s advertisements on the streets and newspapers.
They say they are going to perform in this April again. I have never searched their
information myself. It came to me through the advertisements from newspapers
and on the streets. I am glad to know this information and, I will definitely see
the show in coming April.
I like advertisements. Those are “key” of
companies strategies for selling their products, and we can know information
which we want through them. Of course, we can say they pollute our brain;
however, we are fine with advertisements since we can ignore the advertisements
which represent information we do not need, and the advertisements which
represent the information we want.
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